Since November 2025 Matuku Link is supported by Project Rise, the philanthropic project of the Dawoodi Bohras Auckland. The Dawoodi Bohras are a global, peaceful Muslim community, numbering around one million, with origins in Western India and a strong presence in over 40 countries. Led by His Holiness Syedna Mufaddal Saifuddin (the 53rd al-Dai al-Mutlaq (unrestricted missionary), Syedna Mufaddal Saifuddin, based in Mumbai, they follow the Fatimi Ismaili school of thought, focusing on education, trade, environmental responsibility, and maintaining a unique, close-knit cultural identity.
The community is actively involved in business, education, and social development, maintaining a strong, globally interconnected network. They are one of the largest food bank and hunger relief providers in the world, with the aim “nobody will go to sleep hungry”.Â
Matuku Link is proud to share these community values, especially on education and environmental responsibility. John Sumich, Annalily van den Broeke and Grac Coyle recently joined their Iftar – the breaking of the 15 hour fast as part of Ramadan. It was a joyful occasion with beautiful food shared and a great opportunity to strengthen the bonds between our organisations and learn more.
Did you know:Â
- They are Shia Muslims who adhere to the Quran and Sharia, performing 5 daily prayers, fasting, and valuing community, education, and women’s empowerment. Originating from Gujarat, India, they are historically a community of traders.
- They have a unique language called Lisan ud-Dawat (derived from Arabic, Persian, and Gujarati) with a distinct, modest dress code: men wear white outfits (dopi), and women wear a two-piece colorful dress called Rida.
- They emphasize being law-abiding, loyal citizens in their host countries, with a strong focus on philanthropy (Project Rise) and environmental sustainability.
Community Life: They are known for their community-sharing, often dining together from a large plate called a thal.
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